The Canterbury based plant nursery serving customers New Zealand wide.
Established in 1987, Southern Woods grows millions of trees every year across more than 500 species. Their 7.5 hectare site includes a purpose built plant centre and display gardens, and customers can shop both online and in store for everything gardening.
Southern Woods partnered with Limelight to refresh their website design and user experience while improving how their ecommerce store connects with inventory and accounting systems. The result is a smarter and more efficient online setup that saves time and reduces manual handling.
Here’s what we delivered:
- Website design and development
- Customised inventory integration
- Ecommerce Google Analytics setup with detailed conversion tracking
- Seamless SEO transition from the previous website platform to WordPress, maintaining visibility and achieving stronger results post launch
- High performance WordPress hosting for speed, security and reliability
The new website brings the Southern Woods brand and online store up to the same standard as their reputation in the industry. It’s easy to navigate and simple to buy from, giving customers a smooth path from browsing to purchase whether they’re shopping for one plant or planning a full landscape project.
Services
Website Design
WordPress Development
Software Integration
Industry
Large scale plant nursery based in Canterbury, New Zeland.
Southern Woods engaged Limelight to fully re-develop our website from the ground up, we were incredibly impressed the results.
Online sales are our fastest growing channel, Limelight's ecommerce expertise proved invaluable throughout the development process. We finally moved into the 21st century with a responsive website and a user-friendly WordPress platform.
They developed tighter backend integrations to streamline our sales channel and deliver real-time information to customers. It's made a huge difference at our end.
The business development and technical teams were great to deal with, particularly with the number of tricky questions we sent their way!
I wouldn't hesitate to recommend the Limelight for your next website project.
Check out
the results...
